Meta just turned its AI into a business product. Here's how small businesses and side hustlers can use it to answer every lead, sell more through chat, and get hours back, starting this week.
● Beginner
- Updated Oct 1, 2026
- SECTION 01
- Why This Update Is a Growth Opportunity
On September 28, 2026, Meta announced what a lot of people are calling the Meta Enterprise Plan. Its official name is Meta Enterprise Platform, and it's Meta's plan to sell its AI to businesses. That sounds like news for big corporations. But tucked inside it are two tools that can help a one-person shop or a weekend side gig grow faster than it could on its own.
Here's why it matters for growth. Your customers already message businesses on WhatsApp, Messenger, and Instagram. Meta says there are more than a billion active chat threads between people and businesses on its apps every day.